GPS Tracker for Business Vehicles: Cut Fleet Costs by 10x
Most businesses overpay for vehicle tracking. The average commercial GPS tracking subscription runs $27-45 per vehicle per month — before hardware, installation, and contract lock-in. For a 20-vehicle fleet, that is $6,480-$10,800 per year in tracking fees alone.
The Real Cost of Traditional GPS Fleet Tracking
| Cost Component | Traditional GPS (per vehicle) | 20-Vehicle Fleet (annual) |
|---|---|---|
| Monthly subscription | $27-$45/mo | $6,480-$10,800 |
| Hardware | $99-$150 one-time | $1,980-$3,000 |
| Professional installation | $50-$150 | $1,000-$3,000 |
| Contract length | 36 months required | 36 months required |
| Early termination | Remaining contract value | Remaining contract value |
| Year 1 total | $423-$690/vehicle | $9,460-$16,800 |
These numbers come from published pricing for Samsara, Verizon Connect, and Geotab. What they do not show: activation fees, data storage charges, per-user fees, and restocking penalties if you downsize.
What Most Fleets Actually Need
Not every vehicle needs second-by-second location streaming. Most business vehicle tracking comes down to:
- Where is the van right now? Checking whether a vehicle is at the shop, a job site, or the office.
- Did it move overnight? Theft and unauthorized use detection.
- Which vehicles are idle? Utilization tracking to avoid underused assets.
- Where was it last? Recovery workflows when something goes missing.
If your vehicles are service vans, work trucks, trailers, or company cars — not long-haul freight — you are paying for real-time telematics you do not use.
AirPinpoint: Flat-Rate Vehicle Tracking
AirPinpoint uses Apple's Find My network to track business vehicles without per-device subscriptions. One price covers your entire organization.
| AirPinpoint Business | Samsara | Verizon Connect | |
|---|---|---|---|
| Monthly cost | $11.99/org | $27-$33/vehicle | $23-$45/vehicle |
| 20 vehicles, annual | $143.88 | $6,480-$7,920 | $5,520-$10,800 |
| Hardware per vehicle | ~$29 (AirTag) | $99-$148 | $100-$200 |
| Installation | Self-install, 2 minutes | Professional required | Professional required |
| Contract | 12-month minimum | 36 months | 36 months |
| Vehicle downtime | None | 30-60 min per vehicle | 30-60 min per vehicle |
20-vehicle fleet, Year 1: AirPinpoint costs roughly $724 total (subscription + AirTags). Samsara costs $8,460-$10,920. That is a 12-15x difference.
How It Works
- Attach an AirTag to each vehicle — glove box, under a seat, or in the cargo area.
- Register in AirPinpoint and assign each tag to a vehicle in your fleet dashboard.
- Track from anywhere — see last-known locations, set movement alerts, and run inventory checks across all your sites.
No wiring. No cellular plans. No technician visits. A 20-vehicle rollout takes an afternoon, not a week.
Where AirPinpoint Fits Best
- Service fleets — HVAC, plumbing, electrical, landscaping
- Construction vehicles — trucks and vans moving between job sites
- Company cars — sales teams, executives, shared vehicles
- Rental and loaner vehicles — short-term tracking without hardware installs
- Mixed fleets — combine GPS on critical vehicles with AirPinpoint on the rest
Where Traditional GPS Still Wins
AirPinpoint is not a replacement for every use case. If you need continuous real-time tracking, driver behavior scoring, dashcam integration, or ELD compliance — traditional GPS is the right tool. But most fleets have a mix: a few vehicles that need full telematics and many that just need location visibility.
The smart approach is a hybrid stack. Use GPS on the vehicles that demand it. Use AirPinpoint on everything else. Stop paying $30/month for a van that sits in a parking lot five days a week.
Our 12-Month Minimum (Because We Know It Works)
We require a 12-month minimum. AirPinpoint is purpose-built, rollout takes hours not weeks, and the cost savings are clear from month one. Most teams start with a pilot scope inside the 12-month plan and expand once they see the numbers.
Our Solution